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About VC
Part of the Process 2: Your Feedback
What we've learned and how we're striving to implement it!

Community
The Future Is Female: Manuela Cardenas
If you don't know about her already, here's a good place to start!

About VC
Gender Equity Discussion: Hosted by VC & The Ultimate Experience
Learn more about our discussion with the Toronto Ultimate community here!

Equity
"Where's everybody else?"
The following post has been written by VC's CEO Adriana Withers.
I recently saw a clip of Billie Jean King being interviewed by Seth Meyers talking about the movie Battle of the Sexes, which tells the story of the 1973 tennis match between Billie Jean King and Bobby Riggs.
When asked about the match, King says it was all about social change and recalls being 12 years old at a tennis club surrounded by everything white - including all the players. She asked herself, "Where's everybody else?"
I couldn't agree more with Billie Jean King in this interview. This idea of sport, one of the most joyous and potentially empowering activities, being passively (and actively) exclusive to many people is the drive behind all of VC's equity efforts.
The VC team is looking forward to working more on projects like Discs for Development with Discraft and the Face of Ultimate campaign with the World Flying Disc Federation. The goals are to get more discs out to as many development programs around the world and to show all potential players that they can be, and are, the face of ultimate.
As members of the ultimate community, we need to be thinking, talking about and working on supporting the inclusion of all in our sport. Sport does make a difference in people's lives - through health, community and values. Thank you to all that are making a change with their efforts in this area - please be in touch; we're here to help.
"It's all about social change. Trying to fight for equality and freedom for everyone."
- Billie Jean King
***
VC & WFDF Partnership: The Face of Ultimate & VC Ultimate Company Values Statement
The World Flying Disc Federation is the international governing body for flying disc sports, with responsibility for sanctioning world championship events, establishing uniform rules, setting of standards for and recording of world records. VC is the Official Apparel Partner of WFDF.
As our sport matures past the stage of “what is ultimate” around the world, thanks in large part to the amazing accomplishment of WFDF securing recognition from the International Olympic Committee, we are now faced with the question of “who is ultimate”?
Ultimate can be everyone, and it’s important that the international governing body promotes that in every way it can. VC wants to be your partner in this mission.
To us, this includes showcasing both male and female players from around the world, of all ethnic and religious backgrounds, competing and playing our sport respectfully against one another.
To us, this embraces a commitment to having all advertising materials representing players from all continents equally.
To us, this means proactively ensuring that on-and-off-field footage from events includes a diverse make up of players and is equitably split between the divisions.
To us, this means that no person around the world should think that he or she doesn’t look like an ultimate player.
To us, this is the embodiment of Spirt of the Game and it’s what makes our sport so uniquely special and important to grow throughout the world.

Equity
Without Limits Fusion Tournament
Our good friends at Without Limits Ultimate hosted the 8th year of Fusion this past weekend at the Smith River Sports Complex in Martinsville, VA. At Fusion, East Cost club players are brought in to run FREE skills clinics - this event is a fantastic opportunity for college teams to kick off their fall season. Tournament Director Kyra Catabay shares her thoughts on the event.
This past weekend, we kicked off the women’s 2017-2018 college season at Virginia Fusion. Although a deer took out my driver side mirror, I would still call it a success for the first tournament of the season.
For the past 8 years, Without Limits has hosted skills clinics after pool play games on Saturday. It was an honor to continue this tradition with over 100 players — many of them brand new to ultimate. Thank you to our clinic coaches from Phoenix, Backhanded, and NC Warhawks for making this possible!
One of the highlights of my weekend was listening to a player explain to her teammate the meaning and story behind the “Nevertheless she persisted” quote that was printed on our new Without Limits jerseys. It’s a reminder that we will be told to sit down and be quiet. And it’s the strength to keep going.
Thank you to all of our attendees for making Fusion possible. We hope to see you in the future!
Contact Without Limits for more information on their events and programming.
Women’s Ultimate. Community. Competition. Empowerment.

About VC
What's with the shirts?
The following post has been written by VC's CEO Adriana Withers.
Over the past few months, the VC team has been sporting staff shirts that say "The Future is Female". More than a handful of times, each of us has been asked, "What's with the shirts?"... and so, please let me explain.
A Team Canada player Julie Landry with Daniel Bergson, the designer of our staff shirt, at WCBU in Royan, France.
Questions/Comments
As we've worn our Future is Female shirts, we've heard all sorts of comments and questions, including:
What does that even mean?
Why does the future have to be either male or female; that's not fair.
Isn't that shirt a bit aggressive?
The future is MALE! (folding shirt in half, while laughing)
The Future Is Female
The purpose of wearing these staff shirts at events, such as the World Championships of Beach Ultimate in France, the USA Ultimate Masters Championships in Colorado and the Canadian Ultimate Championships in Ottawa, has been to start a conversation. To get people asking, talking and (hopefully) thinking about equity in ultimate.
When I first came to Daniel with the design idea for the shirts, he asked me a question similar those listed above. I was proud that one of my own team members was challenging me on the idea, and, right then, I knew that this was the message I wanted to get out there and engage about with our community.
It means that society, including our wonderful ultimate community, needs to be working together to discuss, understand and make progress around the problem of gender equity.
In order for female athletes to catch up in terms of opportunities available to them with comparison to those available to male athletes, there needs to be equitable action, not just equal action. As a community, we need to focus energy and resources on the development of female athletes and their competitive opportunities to make up for so much lost ground. If we only give female athletes the same support as male athletes, female athletes will never close the gap.
Aggressive, no. Assertive, yes.
Thank you to the young male for illustrating exactly why we need to have these discussions. For reference, please see almost every history book, ever, and report back on who it was about. The Future is Female because the past has been Male.
The statement "The Future is Female" is one of will and purpose. It's about where we are going, the necessary journey to equality for all athletes, and what is needed to get there - a distinctive investment in supporting female athletes.
What is the story?
Unless you've been hiding as of late under a rock far, far away from "mainstream" ultimate media, you know that equity is a topic demanding the attention of players around the world. It's bringing out the best of our community, and also shedding light on situations and perspectives that I believe are detrimental to the positive growth and exceptional potential of our sport.
This post isn't about those examples, though... although I'm happy to discuss them with any one directly. This post is simply to explain why I felt it was important for the VC team to put this message across our chests and out in to the world.
The explanation is simple: We need to talk about equity, and each and every one of us needs to find a way to spark that conversation with friends and strangers alike if we're ever going to make progress. I want to hear from one of my team members that he doesn't really fully get it. I want to hear from a masters player who wouldn't want their kid wearing this shirt. I want to hear from the female engineer who is the only female engineer in her firm who wants to wear the shirt to work. I want to hear from the boys team coach who overhears sideline stories from his players which indicate that they have a lot to learn about respecting other individuals.
I want to ask the junior player who folds the shirt in half and says to his friends, "The future is male!" if he understands where we're coming from with this shirt and how he understands our message.
Why
If we don't listen, we don't learn. We don't bust out of our own carefully curated bubbles to more fully develop our own beliefs.
If we don't challenge ourselves to take deep breaths and listen and, then, calmly share our own perspectives, how are we to expect others to do the same for us?
If we don't challenge the status quo, we won't know our own potential as a sport. Personally, I want more for ultimate.
So, like'em or leave'em, I'm proud of our Future is Female shirts, and all I can ask is that you respect that. Or better yet, talk to me about it.
Thanks for reading,
Adriana
Adriana Withersadriana@vcultimate.com
Proudly wearing my staff shirt while talking about... you guessed it... women's development with WFDF's Caz Malone on the #UltiShow
Interested in VC-supported equity-related organizations or initiatives?
Without Limits Ultimate
Ultiworld/Media coverage: VC Ultimate To Sponsor, Help Grow Women’s College Coverage and VC Extends Women’s Coverage Sponsorship To Support Division III Nationals Reporting
VC Women's Development Sponsorship
WFDF Women in Sport Commission
What's Else?
Let's discuss how the Future Is Transgender, The Future Is Gay, The Future is Multicultural, The Future Is (insert any other credible movement that absolutely deserves support). Let's talk about the Future Is Equality For All.
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